Service
Reviews are what a stranger reads before deciding to trust you. Every customer is asked for one after the job, we draft a reply to every review within one business day, and all of it stays inside the rules that Google and the Federal Trade Commission set.
Review management suits any business where a customer compares a few names on a map and picks one. In particular:
Google's policy for reviews on Maps is short and firm. A business may not discourage negative reviews, may not ask only the customers it expects to be happy, and may not offer anything in return for a review (Google Maps content policy). That rules out the familiar shortcuts: a request that goes only to the customers you liked, a survey that steers unhappy people to a private form first, or money off the next visit for leaving a review.
Federal rules now spell out what is banned, too. In 2024 the Federal Trade Commission finalized a rule that bans fake reviews, including ones generated by AI, paying for reviews that must say something positive or negative, reviews by insiders that hide their connection to the business, and suppressing reviews through threats. The FTC can seek civil penalties from businesses that break it knowingly (FTC announcement).
So every request goes to every customer, in the same words, with nothing attached. It is slower than the shortcuts, and it stays inside both sets of rules.
A reply sits under the review for anyone to read, and it shows your business name; your personal name is not shown. Google also requires a verified profile before a business can reply at all (Google Business Profile Help), so if yours is not verified, that comes first.
A thank-you for a good review picks up on what the customer actually said, so it never reads like a form letter. Replies to negative reviews that mention facts, such as a price, a date or what happened on the job, wait for your approval, because you were there and we were not.
At a law firm, every reply waits for the firm's approval, and the firm sends its own review requests, since who its clients are can itself be confidential. We draft the wording, and when a matter closes the firm sends it from its own records to every client, in the same words.
In healthcare, a reply never confirms that the reviewer is a patient, even when they say so themselves. A dental practice paid $10,000 to settle potential HIPAA violations after its replies to Yelp reviews disclosed patient information (HHS announcement). Our replies for practices thank the reviewer, stay general and invite them to call the office. A practice that treats people sends its review requests from its own system, and we draft the wording. We sign no business associate agreement for any service, and we hold no patient contact lists. This is general information, not legal advice.
The requests we send go out by email. During setup we agree how we hear that a job is finished, so each customer is asked soon after the work, while they still remember it.
Texting is not something we offer yet, so a customer who would rather get a text still gets our request by email.
At a law firm or a practice that treats people, Review Engine is the same plan at the same price: we draft the request wording, draft a reply to every review within one business day and monitor your reviews, and the business sends the requests from its own system. There, the business's own system decides how the requests go out.
The free scan does not read your reviews; they are on its list of what it does not measure. It does check what happens after a review has persuaded someone, including whether phone visitors can tap to call.
Published plans that include this service: Review Engine, Local, Growth and Authority. Every price is published, and monthly plans run month to month.
$295/mo per location
Review requests after every job, drafted replies to every review within one business day, and monitoring.
At a law firm or a practice that treats people, Review Engine is the same plan at the same price: we draft the request wording, draft a reply to every review within one business day and monitor your reviews, and the business sends the requests from its own system.
$1,250/mo
GBP Care and Review Engine, citation cleanup, two data-backed local pages a month, map-pack tracking and a monthly report against your day-one baseline.
$2,250/mo
Everything in Local, plus technical fixes, four articles a month, an AI-search visibility report and a quarterly roadmap refresh.
$3,750/mo
Everything in Growth, plus eight articles a month, a full AI-search program, a quarterly data study with local press outreach, and conversion fixes.
All prices, add-ons and the terms that apply to every plan are on the prices page.
You grant each role from your own account, and you can remove it from the same screen. We never ask for a password. The access guide shows every step.
Not by us. Google decides whether a review comes down, and only a review that breaks its policy is a candidate. If one does, we flag it and tell you why. If it is a real customer's honest account, the best answer is a calm, factual reply, which you approve before it goes up.
No. Google's policy forbids selectively asking for positive reviews (Maps content policy). Every customer gets the same request.
No. Google's policy bans any incentive for a review, whether money, a discount or a free service (Maps content policy).
Never. Every review on your profile comes from a real customer in their own words. We do not write a single one, with AI or without it, and the FTC rule bans fake reviews, AI-generated ones included (FTC announcement).
Your practice's own system sends the review requests, in wording we draft, so patient details never reach us. We sign no business associate agreement for any service, and we hold no patient contact lists. Replies never confirm that anyone is a patient. This is general information, not legal advice.
Google, because that is the profile our access reaches and the one shown beside your map listing. If your customers also review you on a site that matters in your trade, tell us at setup, and your written scope says what we cover there.